Design leader with over 15 year’s experience. Skilled in strategic storytelling through print, color, materials and concept design, color palette creation, product lifecycle strategy, material selection, merchandising and design leadership from concept to completion.

SKILLS

Brand Concept Strategy

Team Leadership

Trend & Color Forecasting

Hand Drawn Prints

Graphic Design

Women’s Apparel Design

Children’s Apparel Design

Brand Re-launch

Private Label/Co-labs

Women’s/Children’s Fit

Family Matching Expert


COMPUTER SKILLS

Adobe Suite

PLM/Web PDM

Microsoft Office Suite

EDUCATION

Oregon State University

Bachelor of Science in Apparel Design/Merchandising

APPAREL/CONCEPT & PRINT DESIGN | Rufflebutts January 2024 - Current

• Design direction across swim, apparel & sleepwear categories.

• Creative direction for concept, color & print.

• Product growth strategy & brand Identity.

SR. MENSWEAR DESIGNER | Pendleton Woolen Mills

July 2023-January 2024(Contract)

• Design & innovation for seasonal Menswear apparel & outerwear line.

• Brand focused trend analysis.

• Collaboration on seasonal concept, print, & color direction.

• Partnership with Merchandising to identify areas of category growth strategies.

• Steamlined cross-fuctional process to improve product development.

FREELANCE DESIGNER | Jessica Jolley Dec. 2020-July 2023

• Design & consulting for Brands such as Vera Bradley, Emyvale Golf, Kerrits, & Comtempo Limited.

• Lead & collaborated on: brand narrative, competitive analysis, color stories & palettes, print concept & creation, collaborations with local artist, material selection & development, merchandising, designing seasonal collections, overseas development & factory onboarding.

DESIGN DIRECTOR | Hanna Andersson 2017-2020

• Creative, collaborative, and process-driven thinker.

• Leadership in design, print, trend, color & creative strategies.

• Created a passion for introducing & incorporating sustainable practices.

• Recognized and utilized market trends, customer data, and the competitive landscape.

• Led multiple teams: Graphic Design, Brand Concept, Sleepwear, Boy’s, Baby, Accessories, and Women’s.

• Increased sales year over year across multiple categories.

• Collaborated work initiatives that inspired designers to do exciting work & move forward in their careers.

• In-depth knowledge of fabric, construction, manufacturing, fit & children’s safety requirements.

• Collaborated cross-functionally with a focus on increasing productivity & efficiency.

DESIGNER | Hanna Andersson 2009-2017

• Designed multiple categories. including: Sleep, Family Matching, Women’s, Boys, Outerwear, Accessories & Baby.

• Created prints & concepts with a focus on brand positioning across all categories.

• Developed seasonal brand color palette for Children’s & Women’s lines.

• Designed silhouettes from concept to production while prioritizing premium quality.

• Designed & launched Amazon co-brand, “Moon & Back” by Hanna Anderssson, with original hand-drawn artwork, color palette and streamlined category assortment.

• Designed & launched women’s apparel brand “Love, Hanna.”

• Streamlined work practices to achieve higher goals.